Audience Development

Premiere: 23rd March @ M.M.M. Platform


We are meeting during a very unique time, in the middle of a global pandemic, mindful of its consequences and of the recession that will undoubtedly follow. How can we see the glass as being half full, in spite of the current situation? What are the best tools for us to keep regularly informed about the needs and expectations of our audiences? The impact of the arts on well-being, on growing up with classical music, on the elderly and the sense of companionship, creative ideas for engaging with audiences with disabilities. A global perspective. The science of fundraising and the different models of funding used in different parts of the world. Thoughts on sustainable orchestra touring, the impact of the COVID-19 pandemic and the development and expansion of new technologies. How can we integrate ensembles into the cultural landscape of new destinations? How can music institutions evolve, grow and develop with their audiences? How do we cultivate the audience of tomorrow?

Kevin Kleinmann shares his insights and reflects on managing arts projects in this specific context and outlines new perspectives and opportunities for open-minded participants.

 
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