Audience lies at the core of the project and is a common denominator for the modules covered in the programme. Building a community and its identity. Providing a shared meeting space for the exchange of opinions and experiences and reducing social alienation and its consequences.
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Audience Development
We received a virtual postcard straight from the M.M.M. Participants from all around the globe!

Recently we've concluded the first part of the online training, but this is just the beginning of the journey for some of them!



Our team in the Szczecin Philharmonic has just been joined by a first group of trainees who will now have a chance to test their newly acquired skills and contribute to the preparations of ILYO International Lutosławski Youth Orchestra and the MDF Festival.

Meanwhile in Norway, the Fjord Cadenza Festival has just ended. Over the past two weeks a group of trainnes accompanied the festival team in the production and the execution of several concerts in the most spectacular surroundings of the norwegian fjords.
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17-08-2021, 14:54:24
Audience Development
We are excited to continue the conversation with Kevin Kleinmann, our Expert in Audience Development. We hope the opening Masterclass left you invigorated and Kevin’s vision propelled some brave ideas, how to proactively create situations to engage people through art. This time we invite you to join the conversation. You are welcome to follow up on issues raised by Kevin in his opening lecture, or bring up your own suggestions and ideas. Send your question to Kevin via info@mmmproject.eu and we’ll make sure to address it during the session.

JOIN US this coming Tuesday 27th April:

13:30 CET | webinar with Jakub Stefek How to put ideas into practice

14:00 CET | live Q&A with Kevin Kleinmann


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21-04-2021, 16:19:52
Audience Development

Premiere: 23rd March @ M.M.M. Platform


We meet in a very unique time, in the midst of a global pandemic, mindful of its consequences and the recession that will undoubtedly follow. How can we see the glass as being half full, in spite of the current situation?

The impact of the arts on well-being, growing up with classical music, the elderly and the sense of companionship, creative ideas for engaging audiences with disabilities. A global perspective. The science of fundraising and different models of funding used in different parts of the world. Thoughts on sustainable orchestra touring, the impact of the COVID-19 pandemic and the development and expansion of new technologies. How can we integrate ensembles into the cultural landscape of new destinations? How can music institutions evolve, grow and develop with their audiences? How do we cultivate the audience of tomorrow?

Join Kevin Kleinmann as he reflects on managing arts projects in this specific context, outlining new perspectives and opportunities for open-minded participants.



The Masterclass is now available to watch on the M.M.M. Platform.
Log in if you are a registered participant or fill out the registration form to join!


Left with questions? Send your question to Kevin via email to info@mmmproject.eu or a message on our fanpage

We will address your questions during a live session with Kevin Kleinmann, to take place on Tuesday April 27th at 2pm CET.
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